October 20, 2008 – 5:23 pm
I am coming to the realization that one of the problems with social networks (the online kind that is) is that the focus seems to be in the individual instead of the relationship.
Look at any of the SNs out there today, there is a huge amount of effort spent on the development of your profile: creating […]
October 9, 2008 – 10:55 am
A while back I wrote a post about how organizations should use social media monitoring content to feed its internal conversations. Let’s call that “outside-in”, or bringing outside information into the organization.
Now I want to look at “inside-out”. The idea for this post was spawned by the Tim O’Reilly keynote at Web 2.0 Expo NY in […]
September 3, 2008 – 11:18 am
If you listen to the choir, using social tools inside the enterprise (commonly referred to as “enterprise 2.0”) is the greatest thing since the toaster. The problem is that there is scant documentation to back up the claim. Yes there are cases available, for example here and here, that provide anecdotal evidence of the power […]
August 27, 2008 – 9:38 am
The Watson Wyatt Worldwide 2007/2008 Communication ROI Study highlights the fact that organizations that make the effort to have excellent employee communication programs realize real bottom line value.
Their key findings include:
Companies with the most effective employee communication programs provided a 91 percent total return to shareholders (TRS) from 2002 to 2006, compared with 62 percent for firms […]
August 21, 2008 – 2:45 pm
I have long subscribed to the notion that the success of the so-called “enterprise 2.0” movement will come from changes in culture and behavior moreso than from advances in technology. One of the biggest changes that needs to happen is for organizational leaders to let lose the reigns and allow employees freely think and interact. […]