The Relationship Economy

Bottom line is that the success of any organization lies in the ability to gather the best information available in order to make the best decisions possible. Organizations that do this well will do the best job of meeting market needs, now and in the future.

Sounds simple. Why isn’t it?

According to the RNIA, it is because we do not have a viable “Relationship Economy”. I recently discovered the Relationship Networking Industry Association (RNIA), liked what I saw and joined the association.

Here is a slide deck I put together to better explain RNIA and its core concepts.

Relationship Networking & RNIA

View SlideShare presentation or Upload your own. (tags: boundaries trust)

RNIA defines itself as:

RNIA is the central authority and international clearinghouse for promoting and managing Relationship Capital (RC). In a Relationship Economy, RC is a tangible way of communicating the value assigned to individual and organizational entities. RC measures the quality and effectiveness of the relationship interactions between them.

RNIA is a non-profit entity that is working to define standards by which we can improve our ability to build relationships and thus be better equipped to effectively gather information that we can trust.

RNIA is looking for people that have ideas about how to make the relationship economy a reality. If you are interested, consider joining and find out more.

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